{"id":10420,"date":"2026-04-09T08:22:26","date_gmt":"2026-04-09T13:22:26","guid":{"rendered":"https:\/\/ontournevert.com\/?p=10420"},"modified":"2026-04-09T08:22:28","modified_gmt":"2026-04-09T13:22:28","slug":"troisieme-rendez-vous-on-tourne-vert-une-dynamique-renforcee-en-faveur-dune-production-audiovisuelle-durable","status":"publish","type":"post","link":"https:\/\/ontournevert.com\/fr\/troisieme-rendez-vous-on-tourne-vert-une-dynamique-renforcee-en-faveur-dune-production-audiovisuelle-durable\/","title":{"rendered":"TROISI\u00c8ME RENDEZ-VOUS ON TOURNE VERT : UNE DYNAMIQUE RENFORC\u00c9E EN FAVEUR D\u2019UNE PRODUCTION AUDIOVISUELLE DURABLE"},"content":{"rendered":"

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Le 31 mars 2026 se tenait notre <\/span>troisi\u00e8me \u00e9dition du Rendez-vous On tourne vert<\/b>, \u00e0 la Maison du d\u00e9veloppement durable de Montr\u00e9al.\u00a0 <\/span><\/p>\n

Cet \u00e9v\u00e9nement incontournable d\u00e9di\u00e9 \u00e0 la <\/span>production audiovisuelle durable<\/b> rassemble depuis trois ans des professionnels du Qu\u00e9bec et d\u2019ailleurs, d\u00e9sireux d\u2019en apprendre davantage, d\u2019\u00e9changer sur les enjeux du secteur et de cr\u00e9er des moments de partage favorisant la transition socio-\u00e9cologique du milieu. <\/span>Cette ann\u00e9e encore, l\u2019\u00e9v\u00e9nement a rassembl\u00e9 <\/span>plus de 90 professionnels<\/b> du secteur autour d\u2019une programmation vari\u00e9e et inspirante !<\/span><\/p>\n

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MIEUX COMPRENDRE NOS \u00c9CO-\u00c9MOTIONS ET COMMENT Y FAIRE FACE<\/b><\/span><\/b><\/p>\n

<\/b>La journ\u00e9e a \u00e9t\u00e9 anim\u00e9e par Krystel Maryl\u00e8ne Papineau, fondatrice de Rose sur vert.<\/p>\n

La matin\u00e9e a d\u00e9but\u00e9 avec une introduction portant sur les <\/span>\u00e9co-\u00e9motions<\/b> et leurs \u00e9volutions \u00e0 travers le temps : du sentiment d\u2019inconfort aux \u00e9motions fortes et partag\u00e9es par un grand nombre aujourd\u2019hui.\u00a0<\/span>Am\u00e9lie Gauthier, doctorante en psycho\u00e9ducation et gestionnaire de communaut\u00e9 chez \u00c9co-motion, est venue nous parler du r\u00f4le que jouent nos \u00e9motions dans la<\/strong> polycrise<\/b> que nous traversons aujourd\u2019hui et nous donner des pistes pour mieux y faire face.<\/b><\/span><\/p>\n

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COSTUMES : ENTRE CR\u00c9ATIVIT\u00c9 ET CONSCIENCE \u00c9COLOGIQUE<\/b><\/span><\/p>\n

Le premier panel de la journ\u00e9e r\u00e9unissait deux cheffes costumi\u00e8res, Kate Lecours (Le Grand Costumier) et Sophie Lefebvre, et Anaelle Nedelec (Unel), experte en mode responsable. Anim\u00e9e\u00a0 par Gautier Berlemont de la grappe industrielle Mmode, la discussion a interpell\u00e9 sur <\/span>l\u2019impact environnemental grandissant du textile, n\u00e9cessitant l\u2019adoption de pratiques plus \u00e9cologiques pour les costumes \u00e9galement. Nos expertes ont ensuite partag\u00e9 leurs exp\u00e9riences et les d\u00e9fis rencontr\u00e9s pour <\/span>lier cr\u00e9ativit\u00e9 et durabilit\u00e9. <\/b><\/p>\n

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BUDGET, BESOINS ET OBSTACLES \u00c0 LA PRODUCTION DURABLE : R\u00c9SULTATS DE L’\u00c9TUDE DE L’IMPACT DES MESURES \u00c9CORESPONSABLES SUR LES BUDGETS<\/b><\/span><\/b><\/p>\n

En fin de matin\u00e9e, Jocelyn Pogorbsky et Nicole Matiation de Nordicity, ont pr\u00e9sent\u00e9 les r\u00e9sultats obtenus sur l’\u00e9tude men\u00e9e sur\u00a0 l\u2019impact des mesures \u00e9coresponsables sur les budgets de production<\/strong>. Cette \u00e9tude, mandat\u00e9e par On tourne vert, a \u00e9t\u00e9 r\u00e9alis\u00e9e afin d\u2019apporter des \u00e9l\u00e9ments de r\u00e9ponses sur les r\u00e9alit\u00e9s budg\u00e9taires<\/strong> li\u00e9es \u00e0 la production durable.<\/p>\n

L\u2019\u00e9quipe \u00e9tait accompagn\u00e9e de Camille Montreuil, productrice ind\u00e9pendante ayant particip\u00e9 \u00e0 l\u2019\u00e9tude. Les r\u00e9sultats de l\u2019\u00e9tude sont disponibles sur notre site internet<\/a>.<\/strong><\/span><\/p>\n

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Apr\u00e8s une pause repas et r\u00e9seautage, la journ\u00e9e a repris avec un nouveau panel :<\/span><\/span><\/p>\n

HISTOIRES INSPIRANTES DE LA TRANSITION AUDIOVISUELLE DURABLE<\/b><\/span><\/p>\n

L\u2019apr\u00e8s-midi s\u2019est ainsi poursuivi avec des t\u00e9moignages portant sur des exemples concrets de transitions vertes.\u00a0<\/strong><\/span><\/p>\n

Mod\u00e9r\u00e9e par \u00c9lie Michaud-Alexis (Fonds Bell), la table ronde a r\u00e9uni les trois intervenants suivants : L\u00e9a Mignault (Slalom productions), V\u00e9ronique Perrault\u00a0 et Richard Cormier (B79 Studios). <\/span>Explorant des th\u00e9matiques telles que la coproduction, les besoins des maisons de production et le r\u00f4le que peuvent jouer les studios dans le virage vert des productions, la discussion a donn\u00e9 lieu \u00e0 de riches \u00e9changes, invitant \u00e0 repenser notre industrie et son \u00e9volution n\u00e9cessaire.<\/strong><\/span><\/p>\n

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DE L\u2019USAGE \u00c0 L\u2019IMPACT : REPENSER L\u2019UTILISATION DU NUM\u00c9RIQUE ET DE L\u2019INTELLIGENCE ARTIFICIELLE<\/b><\/span><\/p>\n

Cette ann\u00e9e encore, il nous semblait essentiel d\u2019explorer les enjeux \u00e9thiques et environnementaux<\/strong> soulev\u00e9s par le num\u00e9rique et l\u2019intelligence artificielle, ainsi que leurs expansion constante.\u00a0 Le besoin d\u2019informations et de r\u00e9flexion sur notre usage<\/strong> de l\u2019IA est primordial.<\/span><\/p>\n

Nos intervenants, Samuel Bischoff (DGC), Julien Coll (Pragmaframe) et Daria Marchenko (\u00c9coistclub) ,\u00a0 interview\u00e9s par C\u00e9line\u00a0 Emery-Bonnat (Fruggr), sont venus nous parler de notre relation avec le num\u00e9rique et leurs outils,\u00a0 exp\u00e9riences et r\u00e9flexions compl\u00e9mentaires.\u00a0 <\/strong><\/span><\/p>\n

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PROJECTION COURT M\u00c9TRAGE ACCR\u00c9DIT\u00c9<\/b><\/span><\/p>\n

Comme le veut la tradition du Rendez-vous On tourne vert, nous avons clotur\u00e9 la journ\u00e9e avec la diffusion d\u2019un court m\u00e9trage accr\u00e9dit\u00e9<\/strong> On tourne vert. Cette ann\u00e9e, nous souhaitions mettre \u00e0 l\u2019honneur nos partenaires de l\u2019ATM C\u00e9gep de Jonqui\u00e8re et leurs \u00e9l\u00e8ves.\u00a0<\/strong><\/span><\/p>\n

Ainsi, Clotilde Robitaille, finissante de 2025 et Caroline Gagnon, enseignante \u00e0 l\u2019ATM\u00a0 sont venues pr\u00e9senter \u201cLemmings\u201d, un court m\u00e9trage \u00e9tudiant r\u00e9alis\u00e9 l\u2019an dernier. La projection a \u00e9t\u00e9 suivie d\u2019une discussion anim\u00e9e par Julie Silva (BCTQ).<\/span><\/p>\n

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UN ENGAGEMENT COLLECTIF GRANDISSANT\u00a0<\/b><\/span><\/p>\n

La journ\u00e9e s\u2019est cl\u00f4tur\u00e9e avec un cocktail de r\u00e9seautage<\/strong> offert dans l\u2019Atrium. Nous avons eu le plaisir de recevoir Madame Vana Nazarian, conseill\u00e8re \u00e0 la Ville de Montr\u00e9al.\u00a0<\/span><\/p>\n

Cette troisi\u00e8me \u00e9dition du Rendez-vous On tourne vert a, une nouvelle fois, d\u00e9montr\u00e9 l\u2019engagement et la mobilisation du secteur<\/strong> et la volont\u00e9 collective<\/strong> de se tourner vers des m\u00e9thodes plus durables.\u00a0<\/span>\u00c0 travers les panels et les t\u00e9moignages, la journ\u00e9e a mis en lumi\u00e8re des pistes concr\u00e8tes pour b\u00e2tir un secteur plus durable<\/strong>, en montrant que des initiatives porteuses sont d\u00e9j\u00e0 \u00e0 l\u2019\u0153uvre. L\u2019\u00e9v\u00e9nement a su sensibiliser, outiller et rassembler une industrie mobilis\u00e9e en faveur de la transition \u00e9cologique.<\/strong><\/span><\/p>\n

Nous remercions chaleureusement nos partenaires qui ont particip\u00e9 au succ\u00e8s de cette journ\u00e9e\u00a0 : le Fonds des m\u00e9dias du Canada<\/strong> (FMC), partenaire principal de l\u2019\u00e9v\u00e9nement, le Fonds Bell<\/strong>, partenaire panel, ainsi que les partenaires de r\u00e9seau : AQTIS 514 IATSE<\/strong>, la Guilde canadienne des r\u00e9alisateurs et le Conseil du Qu\u00e9bec de la guilde canadienne des r\u00e9alisateurs ainsi que la Maison du d\u00e9veloppement durable.<\/strong><\/span><\/p>\n

Nous exprimons \u00e9galement nos sinc\u00e8res remerciements envers chaque intervenants et intervenantes, ainsi qu\u2019aux nombreux participants et participantes qui nous ont rejoints pour cette journ\u00e9e !<\/span><\/p>\n

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LE RENDEZ-VOUS ON TOURNE VERT 2026 EN PHOTOS :\u00a0<\/strong><\/span><\/h2>\n

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Cr\u00e9dit photo : Olivier Samson Arcand et Osa Images<\/span><\/em><\/p>\n

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